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Nigerian agriculture runs on trust and handshakes. That needs to change.
Farmers deliver produce, receive cash, and walk away with nothing verifiable. No receipt. No record. No financial identity. JustAgro changes this at the point of transaction.
36M+
Smallholder farmers in Nigeria
The backbone of Nigeria's food supply — yet most are financially invisible to banks, lenders, and institutions.
< 5%
Have formal financial access
Without a transaction history, farmers cannot access credit, insurance, or banking products that could grow their business.
0
Verifiable payment records
Cash exchanges mean no receipts, no audit trail, and no proof of income — every transaction disappears after it happens.
Manual
Everything tracked in notebooks
Aggregators manually reconcile transactions in spreadsheets or paper ledgers — creating errors, disputes, and lost revenue.
Three roles. One platform.
Every participant has a purpose. Every interaction is recorded. Every payment is verified.
Aggregator
The operational hub
Register farmers — online or on their behalf if they have no smartphone
Log farm inventory with crop type, quantity, and price per kg
Create a transaction by connecting available produce to a buyer
Payment link sent automatically to buyer via WhatsApp and SMS
Track all payments, run AI fraud checks, view platform analytics
Buyer
Simple and secure
Browse available produce from verified farmers across Nigeria
Receive a secure payment link on WhatsApp or SMS — no app needed
Pay via Interswitch — Card, Bank Transfer, or USSD
Download an official PDF receipt instantly on confirmation
View full order history on your buyer dashboard
Farmer
Get paid. Build history.
List your produce — crop type, quantity available, price per kg
Buyer pays through Interswitch — funds credited to your wallet
Receive instant SMS and WhatsApp payment confirmation
Every transaction builds your verifiable financial history
Withdraw earnings to any Nigerian bank account at any time
Interswitch-powered. Server-verified. Always trusted.
Every payment on JustAgro is processed through Interswitch and independently verified server-side before any wallet is credited. The client callback alone is never trusted — preventing fraud at the infrastructure level.
Debit Card
Verve, Visa, Mastercard
Bank Transfer
All Nigerian banks
USSD
*737# and others
End-to-end verified
ResponseCode "00" + amount match required before any transaction is marked PAID
Transaction Created
Aggregator logs the delivery — farmer, produce, quantity, and buyer are selected. A unique reference is generated.
Buyer Notified Instantly
Payment link sent via WhatsApp and SMS through Termii. Buyer receives amount, farmer name, and a direct pay link.
Interswitch Checkout
Buyer opens the link on any device. No login required. Interswitch popup handles card, bank transfer, and USSD.
Server-Side Verification
Backend calls Interswitch gettransaction.json independently. Client response alone is never trusted.
Wallet Credited + Receipt
Farmer wallet updated immediately. PDF receipt generated. All parties notified by SMS and WhatsApp.
Farmer Withdrawal via Interswitch Payouts
Farmers can withdraw their wallet balance to any Nigerian bank account through the Interswitch BANK_TRANSFER Payouts API. Funds arrive within 1–24 hours. 1% platform fee retained per transaction.
Intelligence built into every decision
JustAgro embeds four distinct AI capabilities using Google Gemini 1.5 Flash. Not as a feature — as infrastructure. Each model call is prompted with real transaction data and returns structured JSON that drives the UI.
Fraud Detection
Before releasing any payment, the aggregator can run an AI fraud check on the transaction. The model analyses the farmer's history, deal size relative to average, account age, buyer relationship, and flags anomalies.
Returns: Risk score LOW / MEDIUM / HIGH · Specific flags · Recommendation to approve, review, or block
Market Intelligence
On every aggregator dashboard load, the AI analyses current platform inventory and generates a daily market briefing — which crops are in high demand, price trends to watch, and one actionable business tip.
Returns: Daily headline · Top 3 demand crops · Price trend alert · Market sentiment
Price Intelligence
For any item in inventory, the AI compares the listed price against current Nigerian market rates. It tells the farmer whether they are overpriced, underpriced, or fair — and by what percentage.
Returns: Estimated market price · Percentage diff · Status FAIR / HIGH / LOW · Pricing advice
Personalised Farm Advice
The AI analyses a farmer's individual data — transaction count, average deal value, crop types, wallet balance, and available stock — and returns personalised business advice written in plain English.
Returns: Performance summary · 3 actionable tips · Pricing observation · Motivational note
Resilient by design
Every AI endpoint has a hardcoded fallback object. If Gemini is unavailable, returns malformed JSON, or exceeds quota, the platform renders a sensible default without breaking. The frontend never shows an AI error to the user — it silently falls back to the pre-defined response. AI enhances the product; it is never a dependency for core functionality.
Built for the Nigerian market. Designed to scale.
Every feature is a direct response to a real operational challenge faced by farmers, aggregators, and buyers in Nigeria today.
Offline Farmer Registration
Aggregators can register farmers who own no smartphone. The farmer's phone number becomes their password. They receive SMS notifications for every payment without ever opening an app.
Inventory Lifecycle
Every item moves through AVAILABLE → RESERVED → SOLD. Stock is reserved the moment a transaction is created and released back if the transaction is cancelled.
Multi-Channel Notifications
Every payment event triggers three simultaneous notifications: in-app (10 second polling), SMS via Termii, and WhatsApp via Termii. Nothing goes unseen.
PDF Receipts On Demand
Every confirmed payment generates a printable receipt. The buyer can download it from the payment page. Farmers can download from their transaction history. No third-party PDF library — uses the browser print API.
Buyer Contact Management
Aggregators manage two types of buyers: platform-registered accounts and manually saved contacts. Both appear in the same dropdown. The transaction API handles the distinction automatically.
Real-Time Analytics
The aggregator dashboard shows a 7-day payment volume chart, pending transaction count, platform revenue, and farmer/buyer totals — updated on every page load.
Wallet and Withdrawals
Each farmer has a wallet credited on every confirmed payment (99% of total, 1% platform fee). Farmers withdraw to any Nigerian bank via Interswitch Payouts API with BANK_TRANSFER channel.
Public Payment Page
The /pay/:txnRef route requires no login. Any buyer with the link can pay from any device. Designed for the Nigerian reality where buyers may not own a smartphone but can access a link.
Farmer · Buyer · Aggregator
One platform connecting the full chain
Per verified transaction
Transparent, fixed, no hidden charges
Fraud · Price · Market · Advice
Gemini 1.5 Flash embedded in every workflow
In-app · SMS · WhatsApp
Every payment event, every participant notified
Beyond the hackathon. Built for the ecosystem.
JustAgro is infrastructure. Every verified transaction builds data that has value far beyond the immediate payment — for lenders, institutions, governments, and investors who need to see Nigerian agriculture clearly.
A rice farmer in Kebbi State
Has never had a bank account. An aggregator registers him on JustAgro. His first transaction creates a verifiable payment record. Six months later, that record is his financial identity.
A Lagos-based food processing company
Sources maize from 40 different farmers. Before JustAgro, reconciliation took days. Now every delivery is logged, paid, and receipted in minutes — with an AI fraud check before every release.
A wholesale buyer in Onitsha market
Receives a WhatsApp message with a payment link. Opens it on any phone. Pays via USSD. Downloads the receipt. No app, no account, no friction.
A microfinance institution
Wants to offer credit to smallholder farmers but has no data. JustAgro's transaction history becomes a credit assessment tool — real income, real payment patterns, real identity.
A state ministry of agriculture
Needs to track where produce moves, at what price, and whether farmers are being paid fairly. JustAgro's audit trail makes this visible for the first time.
An impact investor or development bank
Wants to deploy capital into Nigerian agriculture but has no reliable data on farm productivity or payment reliability. JustAgro is the data layer that makes this possible.
The infrastructure already exists. The data starts with you.
Register in under two minutes. Start transacting. Every payment you record creates a trail of verified agricultural commerce that outlasts the transaction itself.
Demo Accounts
Test payment link: /pay/AGT_1717200000000_0003